Video transcript usage for search engine optimization (SEO) is a surefire strategy to increase your video content's marketing success. Whether in the form of increased ROI, engagement or reach, video transcript usage is an extremely useful tool for any organization that uses video.
It is clear that search engines cannot read and index video and audio media files as of yet. Video captioning and transcription allow search engines to crawl, index, and rank video content, making them critical to SEO performance and video discovery.
Thus, using a robust transcription program can allow these engines to better understand the video, and these videos will perform better on search engines.
This eBook covers:
- Transcripts and their benefits to content development
- Five steps to optimize video transcript usage\
- How to check you’re being indexed by Google
- The role of video advanced metadata in SEO
Complete the form on this page to download the Video Transcript Usage for SEO eBook today.